Test the e-commerce model in coconut product smes in North Sulawesi

Abstract

This study aims to test the SME e-commerce model of coconut-derived products in North Sulawesi. This test model is needed to measure the extent to which all functions are functioning well. By conducting tests on businesses SMEs of coconut-derived products by laboratory testing, the results of the e-commerce model can be applied to SMEs to help business actors in business continuity efforts. This model has been tested through the use based evaluation approach by explaining all the functions or features that are available, then the respondents' responses are outlined in the form of a questionnaire about the resulting e-commerce software model. The test results show that the e-commerce model can be applied to SMEs as a tool in running their business.